Becky Martin
Marketing Strategy & Consulting
Secondary Service Areas
Location
Zeeland, Michigan, United States
Elevator Pitch
Local service providers need something other than word-of-mouth to really grow. But "marketing" feels random and expensive. We serve as strategic guides who can also implement anything their in-house team can't. This gives leaders more confidence, more time, and more customers. We also help those service-based businesses attract top talent when we apply key StoryBrand principles to their hiring communications.
Quick Solutions
Business: NAME OF BUSINESS
Jamie Wilbanks
We needed branding and messaging that got the attention of our community and members. But none of us had enough skills or time to create what we were looking for. Becky has been delightful to work with for many years. We think of her as both a colleague and a friend. She has worked within our limited budget to create a brand that is known in our community.
Mike Pine
We needed to hire at least 8 new tax professionals, but we were only getting 4 qualified applicants a month. We are now getting hundreds every month thanks to the content Guide MKTG wrote. Im networked with dozens of other CPA firms who are turning away client work because they dont have enough staff. Ive told them to hire Guide MKTG to create all of their hiring content.
Keith Allison
Becky always does amazing work. I cant wait for her to take every project to the next level!
Lexie Verbruggen
Becky helped me create my original brand in 2008. It was perfect. But as my company grew and matured, my branding needed to as well. I was tired of being passed over for the jobs and clientele I really wanted. I knew I wanted to work with Becky again for my rebrand. I could be honest with her about the problems I was facing, and she had specific ways to solve them. The investment has more than payed for itself, and now Im making award-winning cakes for the clients Ive been dreaming about!
Mike Riske
Our Website was ugly and confusing. It was making me cranky! It didnt match our company. We do great work every day, all year. But youd never know it if you visited our old site. Josh and Becky did a great job listening and asked some good questions. They were really responsive and put together a clear and good-looking site. Now when people check us out online they know exactly how we can help them and how to become a customer. And its working. The phone is ringing!
Stamp of Approval
Certifications & Trainings
